Twin Cities Digital Success Team
Jennifer Weedmark, Digital Performance Manager
I have been with FordDirect since 2014 as a Dealer Support Manager on the ConsumerConnection team, where I was able to work daily with all our FordDirect Digital Performance Managers on Dealer requests, questions and concerns. This experience has provided me a strong understanding of what it takes to be an effective and engaging Digital Performance Manager, and how to best support our Ford and Lincoln Dealers.
Prior to joining the FordDirect team, I gathered valuable in-dealership experience while calling on Ford and Lincoln dealerships as both a Parts and Service Zone Manager with Ford Motor Company as well as a Service Process Consultant with MSX. I also spent several years with Valassis Communications working with large companies on digital strategy integration within their overall marketing plan. We worked on combining such things as display advertising, email campaigns and SEO into their traditional advertising portfolios to produce solid effective marketing plan.
I am so excited to use this experience to assist my dealers in conquering the ever-changing digital marketing landscape. It is my goal to understand your needs and assist you in creating a solid, effective digital strategy tailored for your dealership.