Pittsburgh Digital Success Team
Aaron Stark, Digital Performance Manager
I’m excited to be a part of the FordDirect team and the Pittsburgh region. I’m a graduate of Northwood University with an Automotive Marketing and Business Management degree, with a focus on dealership operations and organization. A majority of my dealership experience was spent in the Fixed Operation department, focusing on customer retention, budget and forecast, warranty submission and monitoring, daily operations, and training. With all of my dealership experience and automotive background, I eventually transitioned into a dealership marketing consultant with a focus on growing dealership business through direct mail, email, and digital channels. I spent a lot of time analyzing data trends, and providing Dealers with targeted marketing plans to drive and retain sales and service customers.
My knowledge in dealership operations, and multiple media platforms, should serve as a tremendous asset for the Ford Dealers in the Pittsburgh region.
Outside of the office, my wife and I spend our free time working on her family’s whitetail deer farm in southern Michigan. We love the outdoors and enjoy spending time with our families. When I’m not on the farm, I enjoy hunting, fishing, golfing, and boating. In the small window between hunting and fishing seasons, I still try to find time to write and record music.