Los Angeles Digital Success Team
Andrea del Rosario, Digital Performance Manager
I come to FordDirect with over 10 years experience working with dealerships implementing marketing tools to improve CRM and increase their customer base. Having spent most of my career in the automotive marketing space, I enjoyed several years working with different OEMs and dealerships combining a mix of programs and tools to improve CRM on both the sales and service sides of their business.
I currently reside in Southern California which keeps me within my market area and allows for more in-person support and consultation. I am passionate about finding solutions for my clients and providing exceptional customer service and am so excited to be a part of the FordDirect team.