Charlotte Digital Success Team

Eddy Meola, Digital Performance Manager

emeola@forddirect.com

(877) 203-8905

I’m excited to serve as the Digital Performance Manager for Southeast Select Dealers. Prior to this role I spent two years with FordDirect working exclusively on behalf of Select Dealers as a coordinator for the region. During that time I served on the Digital Advisory Board that built the Digital Roadmap—a free resource to help Select Dealers of all levels improve their digital acumen. Before that I spent a year and a half as a Select Dealer zone manager. That position afforded me the opportunity to learn the ins and outs of the business while engaging with dealership personnel at all levels as both a consultant and a problem solver. Earlier in my career I picked up more Blue Oval and digital experience as a member of the Ford Motor Company social media team, where I engaged with customers and dealerships on both the sales and service side.

Altogether I have 12 years of targeted experience, with extensive knowledge on social media, search engine marketing, and database marketing. I’m also familiar with the region, as I’ve lived and worked in the southeast for the latter half of my life. I’ve specifically chosen to work with Select Dealers because I’m passionate about both the people and the business.

I live in Melbourne, Fla, with my wife and daughter. My interests include fitness and nutrition; you’ll often find me rock climbing or working out at the local gym. I’m also a huge college football and basketball fan.