Charlotte Digital Success Team
Denise Pearson, Digital Performance Manager
I am very excited to join the FordDirect team, supporting Ford and Lincoln Dealers in the Charlotte Region.
I have a strong digital background with over 13 years in marketing and advertising and 10 of those years working directly with automotive dealerships. My experience includes supporting various digital platforms working for Gannett/Cars.com and Autotrader.com. I am passionate about the relationships I build and the value I bring to Dealers to better understand the strength of digital.
I am originally from Lexington, Ky., home of the University of Kentucky Wildcats! Most recently, I resided in the Fort Myers, Fla. market with my husband, two sons, and new puppy. I am excited to relocate to the Charlotte Region to better assist your dealership with its digital marketing.
When I am not working I enjoy spending time with my family riding bikes and enjoying the outdoors.